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PDM - services - drive traffic live events

Just as your digital media strategy isn’t a one-size fits all approach, neither are our services.  Everyone has a preferred learning style, so we offer different formats for you to choose from that best fits your needs. We specialize in digital marketing strategy for live events – whether in person or virtually. If you’re a coach, speaker, event planner or business owner that produces live events for 100 people or more, we created this platform for you.

We take the headache, frustration and guess work away from our clients who are struggling with:

  • Using social media to drive traffic to their registration page
  • Increasing engagement through brand exposure
  • Understanding the value and need for online strategy
  • Increasing registrations for live events
  • Creating brand ambassadors for live events
  • Understanding how to utilize analytics to drive traffic
  • Onsite event coverage on social media

Live Event Digital Strategy

When it comes to live events, and online marketing it’s absolutely necessary to have a budget, plan and strategy in place to drive traffic to your registration page. If you’re not effectively using social media to do this, PDM can show you how.

We help breathe life to your live events in three ways (3 month or 6 month options only):

  1. Social Media (pre-event coverage and marketing)
    • We will work with your current social media team or use our own to develop and implement your online marketing strategy
    • We will assist with live tweeting and engagement for scheduled pre-event calls or webinars
  2. Live onsite (day-of event hosting)
    • Digital correspondent throughout live event:
      • Social media takeover to post/share/encourage online community to follow event
      • Live testimonials/interviews with attendees
      • Educate audience on engaging online
      • Access to event bloggers to increase engagement/following
      • Manage live stream chat/audience (if applicable)
      • Live stream host
  3. Reporting (21-30 days post event reporting and follow-up)
    • We create and provide analytical reports to show: most popular times people were active, buzz words used online, most influential people, how many people reached and more

For more information or to see if PDM is right for your next event, please contact us with the following:

Date of event, Location, expected attendee count and online marketing budget

Digital Marketing Consulting

If the thought of managing social media solo still leaves you feeling confused and more than a little dazed, we have you covered.  PDM has a team of bloggers and social media professionals to work closely with you to promote and grow your brand.

After an initial consultation to determine your needs, we will create a plan to overhaul your social media presence.  You can’t know where to go, if you’re not sure where you’re coming from.

We help you look at the big picture of what you’re trying to achieve, so we can narrow in on the best way to get there. That’s why we’re also big on analytics, and provide reporting to clients which detail activity and engagement across all platforms.

PDM focuses on creating dynamic virtual and live events for their clients by amplifying their brand messaging via social media and blogging.

Online Courses

PDM offers virtual courses because let’s face it – you’re busy, life is hectic. And quite frankly, you may not be able to hire someone to do it for you. This format allows you the grace and the flexibility to learn at your own pace.

We offer both Social Media and Blogging self-study e-courses.  Using a web-based membership platform, you will receive the same tools and strategies Christine delivers in live courses to successfully manage social media.

The best part? You will be able to work through the materials at your own pace.

Click here to request more information.

PDM about purpose driven media
We live in a world today where EVERYONE has something to say.  Thanks to social media, the way we live and work has dramatically changed in just the last decade or so.

Whether you’re energetically trying to build your business to attract and keep an audience or don’t have a business – but do have an online presence – it’s important to  know how to manage your personal and professional brands.

But the reality is that most entrepreneurs and businesses find themselves stuck at a communications crossroad.

Navigating through the social media roads of Twitter, Facebook, Instagram, Pinterest, LinkedIn and other media platforms can feel like driving 100 miles an hour on a crash course and not being equipped with a seat belt nor airbags .

How do you get people to hear and respond to your message against the noise of billions of tweets, blogs, and posts without feeling overwhelmed with trying to manage it all?

SM Apps iPhone (1)

This is where Purpose Driven Media comes in.

If you’re an entrepreneur newbie full of passion and energy but don’t know where to start or a seasoned veteran looking to grow your business, we have the tools to help you learn, grown and thrive with your business message through blogging and social media.
PDM’s mission is simple.  We move you from being overwhelmed by the many options available to leveraging your online presence into a money-making, world-changing business.

While there are many “experts” who can sometimes make you feel that you have to get involved in every social media format, the reality is that one size doesn’t fit all.  With something different and new coming out almost daily, you’ve probably experienced some pain trying to figure out how to make everything work together seamlessly.

That is why we work with clients to understand their objectives and goals in using social media to leverage their live events and create their digital footprint.

Do you need to build brand awareness, establish relationships, and create value?  Then discover how developing a good blog will get immediate results.

Are you already using social media but seeing limited results? We can create personalized campaigns and conduct competitor analysis to generate sales for your business and more effectively use your resources.

Need to drive more organic traffic to your site?  Don’t be intimidated by Search Engine Optimization (SEO).  Rather, we can help you understand why it’s important and how it can drive more potential clients to your business.

Are you looking to grow attendance and profits for your next live event? Find out how creating an intentional digital media strategy can work to your advantage.

So how do we quickly get you there?

We invite you to check out our Services Page .  Our goal is to make the process of creating your digital media strategy enjoyable while reaping great rewards for your business.

Let’s connect today.  I would love to work with you on starting or increasing your social media presence for your next live event.  Contact me directly at: hello@purposedrivenmedia.com

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